Magnificent Mascara

Home > Blog > Featured Products > Magnificent Mascara

Posted: April 30, 2012
by Lisa DL -
11 Comments

Healthy beauty-style Guide, By Lisa D Liguori

Mascara. Beauty. Health.

Which one of these words does not belong with the others?

Answer:

Trick question. They all belong.

Mascara is one of the most basic beauty tools that women wear on a regular basis. Yea, OK. We got that, but why are we talking about health in a post about mascara?

Just this.

Stop and think about what you are putting so close to your eyes. What is the chemical makeup of mascara?

Here is a listing of the ingredients in a typical mascara. (This happens to be one of the most popular mascaras, Maybelines Great Lash)

Petroleum Distillates, Pentaerythrityl Hydrogenated Rosinate, Carnuba Wax, Polyethylene, Synthetic Beeswax, Quaternium-18, Hectorite, Quaternium-18 Hectorite,Magnesium Carbonate, Beeswax, Kaolin, Aluminum Stearate, Silica, Propylene Carbonate, Cetyl Dimethicone, Tocopheryl Acetate, Wheat Germ Oil, Methylparaben, Propylparaben, Butylparaben, Iron Oxides (May contain), Titanium Dioxide (May contain), Ultramarines (May contain), Mica (May contain)

Use This. Not That

Compare this to a healthier version of mascara (HoneyBee Gardens Truly Natural Mascara – click here for more information or to purchase one for your very own).

purified water; vegetable glycerin; beeswax; copernicia cerifera (carnauba) wax; vegetable glyceryl stearate; lecithin; vegetable stearic acid; safflower oil; glycine soja (soybean) oil (and) aloe barbadensis leaf extract; simmondsia chinensis (jojoba) seed oil; silica; cellulose gum; tocopherol; xanthan gum; chamomilla recutita (matricaria) flower extract; rosmarinus officinalis (rosemary) leaf extract; cucumis sativus (cucumber) fruit extract; phenoxyethanol. May contain: mica; titanium dioxide (CI 77891); iron oxides (CI 77491; 77492; 77480).

Do you see a difference?

I have highlighted some of the ingredients that I personally would avoid. You can go to the Environmental Working Groups Cosmetic Safety Data Base to check them out yourself. Note that I have higlighted phenoxyethanol, in yellow, as I see it in many healthier versions of products. and I have yet to find a mascara that works fabulous and is 100% healthy. So, I am good with the 99%, and this mascara is fabulous, smudge proof and lash building, or I wouldn’t be carrying it.

Ingredient Safely

Ingredients are loosely monitored by the FDA so it is OUR job to monitor our own health. And, by the way, if you have young girls in your household, please teach them the importance of using safe ingredients. Look here for more ingredient help.

Toss it

Between the 3 to 6 months mark, best practice is to toss your mascara out. Even before that time frame, if the smell is off, toss it, Mascara, in it’s closed tube can grow bacteria and cause allergic reactions. Allergic reactions are often due to paraben, aluminum, ceteareth- 20, or benzyl alcohol. Or shellac. Shellac is a natural resin produced by the insect Laccifer lacca and is mostly harvested in India for use in varnishes, food coatings, and cosmetics.

Need mascara? Shop now for your healthy Black Magic or Espresso Brown Healthy Mascara!

References

Medscape

Cosmetics Safely Data Base

And Just For Fun

Natural Homemade Mascara

1/8 tsp. Activated Charcoal (about 1/2 capsule)
1/8 tsp. Aloe Vera Gel
Mix up & apply with a sterilized, mascara wand

Shimmer Lashes

Creative mascara tip: Use mineral eye shadows to create interesting looks with your mascara. Dust your wand with mineral powder of any color that pulls your heart strings. Purple? Silver? Apply mascara as usual, directly to your lashes. WOW!

Here are a few other helpful mascara and eyelash articles for your perusal.

Eyelash Conditioning Treatment

‘Safe’ Mascara? Ask Diva.

Do you have a favorite healthy mascara? Are you concerned with what you put around your eyes and the ingredients you use daily? Please leave a comment below. We want your contribution!

Written by Lisa DL

Lisa D Liguori is the founder and beauty expert behind Simple Beauty Minerals, a green healthy-beauty marketplace, featuring handcrafted mineral makeup, botanically based organic skincare and pure essential oils - with a seriously skilled personal touch.

http://yesiamgreen.con Michelle

Traditional mascara is one of ‘the’ most toxic beauty products on the market. When I made the decision to switch to safter alternatives, mascara was one of those products that I quickly replaced. I’m happy with the Miessence’s formula. I’ve been using for for several years without any irritation to my eyes. Awesome post!
Anonymous

Yes, it is. And so often forgotten. It is good to know there are formulas of mascara for sensitive eyes, for us gals who like to use safe ingredients And that work!
http://twitter.com/AllNaturalAnnie Annie

Wow, what simple recipe for all natural mascara – I really want to try making that! Thanks Lisa
Lisa DL

Annie, please report back after you try the mascara. Would love to know how it worked for you. Thanks for stopping by.
http://twitter.com/alisonjgolden Alison Golden

Healthy mascara is hard to find. Thanks, Lisa for finding it for us.
Anonymous

Your welcome Alison! I would love to carry more than one brand…still looking.

Lisa D Liguori

Would You Like Personal Attention & Care When Choosing Eco-Friendly Mineral Makeup, Organic Skincare & Unique Handcrafted Jewelry? You Got It!
Style Essentials, Naturally♡
Where Health & Style Meet Bling
http://www.StyleEssentials.com

650-596-0658
lisa@StyleEssentials.com

Follow me on facebook:
http://www.facebook.com/StyleEssentials
Tweet with me:
http://www.twitter.com/LisaDLiguori

Interested in Homeschooling?
http://lupinefamilyhomeschoolers.org
Anonymous

Please stop back and tell us how the mascara turned out! Thanks Annie for stopping by.
Pingback: Healthy Beauty Tip - Mascara Trick | Style Essentials|Pure Mineral Makeup|Natural Mineral Makeup|Affordable Mineral Makeup|Mineral Makeup|Chemical Free Mineral Makeup|Organic Skin Care
Healingthrufood

I am SO excited to start using this and cannot wait for it to get here! It’s so important to make the switch to healthy beauty care in addition to food. Thank you, Lisa!
http://www.StyleEssentials.com Lisa D Liguori-Style Essential

You are welcome. Healthy beauty products and healthy food go hand-in-hand. You should have your new mascara in your hands in a day or two!
Pingback: Toss Your Vintage Makeup | Style Essentials

Healthy Beauty Tips via Twitter

@_belnatur Thanks for including Simple Beauty Minerals!, 18 hours ago

The birds are singing away in my yard on this gorgeous sunny Monday morning. I can hear them as I do the... http://t.co/d9owjc13XB, 21 hours ago

One for your makeup drawer, one for your purse; Goodnight Kiss Mineral Lip Tint BOGO (Buy One Get One Free). http://t.co/y0rMoUFEmK, 2013/05/18

RT @dirtyrttnvegan: Please Retweet: NEW BLOG POST on @LisaDLiguori's site: Quinoa + Walnut Mushroom Pate Wrap. #vegan #glutenfree #raw..., 2013/05/17

Buy one, get two? Yes, you can! Smooth and glossy Simple Beauty Minerals Lip Tints are on BOGO! 5 luscious color... http://t.co/pCTOKM9Oqf, 2013/05/17

A Super Quick Healthy Beauty Tip - Eat Less-Simple Beauty http://t.co/TqR6jiEGxy Because Your Skin Reflects Your Health, 2013/05/17

What Women are Saying

I got your samples today and I cannot believe what they did to my face - my skin feels better than naked, and it hardly even looks like I'm wearing makeup - I just look 10 years younger. And glowing. I'm throwing away all my old makeup... — Anne M., WI.

Put in an order for some mineral makeup today! My skin has never looked or felt better. In fact after my samples ran out, I went back to my other foundation and my skin feels like it is choking Even my hubby commented on how pretty my skin looked. It is rare that he even notices my makeup, let alone compliments it! — Emily J., Co.

All I know is that if you give me a choice between a makeup counter or Lisa – there’s really no contest. She gets to know you, your skin type, and your lifestyle – but she does it with just a few questions over email. She sends you samples, so you’re certain you have the right shade or product before you buy. She even answers questions on Facebook from people who aren’t her clients. — Amity HS

I loved how soothing the Cool 2 Foundation felt on my skin.. so can't wait to get the makeup and the green concealer. The Green Tea Cleanser also felt great- as when I have these flares most cleaners/ even for sensitive skin.. feel like they are burning my skin. Not so -with the Green Tea Cleanser and I used it all up-like every last drop! Love the sample bottles! — Vivian G. CA.

Dear Lisa. Thank you so much for the mineral powders which feels so smooth on my skin!! I never used any make up , or any colors on my face. everything felt like a mask, even at my wedding I could not let the makeup girl to cover me with all the "naturals" powders & colors ,,,,......thanks to ur reasonable prices, I could try your line of minerals, and im so happy. love the colors!! My highlight is the lipstick which has no sticknes, smell, or hardness. I love it!!!!!!!!!!!!wawawwoo — Dekelya W., N.Y.

Thank you so much! Everything looks good! I really appreciate you being so approachable and available! — Tara S.

I received my product today!! Thanks a bunch for all your wonderful customer service!! Because of your great customer service and kindness I have referred some friends your way!!! I really appreciate all your help! — Ami W., MN.

Hello Lisa, Thank you so very much for helping me select the right cosmetics and shades. Never having used any cosmetics other than an eye pencil on a regular basis, it was a big step for me. Thanks for spending the time with me one-on-one, understanding what my needs are and letting me play with all the foundations, blushes, mineral veils, lip glosses and brushes. I call it my Makeup 101 class. Now, I spend less than 5 minutes in the mornings and voila! My skin really looks flawless but… — R.V., CA.

I am someone with little experience wearing makeup, but Lisa helped me feel at ease and demystified the products. She took the extra time to show me how to highlight my best features using the right tools and techniques. Her experience in the industry has given her an excellent depth of knowledge. She knows exactly what goes into her products, and will stand by what she sells as being safe as well as fun and beautiful! Try finding that at the department stores! — Vida J., CA.

Hi Lisa, You were very gracious with your time & I appreciate the help getting my makeup routine simplified. Feeling confident about what I am putting on my face. Thank you for your gifts, Lisa & gentle, sweet nature. I hope Marcy & Kasey had a fun night too!! Lastly, what you shared about makeup being fun & "putting your best foot forward" really resonated with me. Thank you for putting me at ease. — Karmyn L, CA.

I value customer service and personalized attention to my needs. The big department stores or chain stores do not offer what I value and I often feel frustrated. I figured out that small businesses is where I prefer to shop. I tend to shop with small business owners who get to know me and what I am looking for and taking the time to listen to my needs. Lisa is always available for questions and is very honest about her products. I have learned so much about skin and beauty products from her… — Anna F., New York

I found Lisa and Style Essentials about two months ago when she tweeted about a natural mascara. I was in the process of finding natural mineral makeup after nearly a year of disappointing searches. What I love about Style Essentials is the personal attention Lisa devotes to every question I have, and every item she sells. I know that I can trust what I’m buying, and that means a tremendous amount to me as a woman, a mother, and a customer. There is a peace of mind that comes with knowing… — Lori M., LA.

If you ever want to order from Simple Beauty Minerals, Lisa is WONDERFUL to work with! She helped me get what I needed, especially being a newbie organic skincare person. Tell her I sent you! — Lori C., GA.

Thank you so much for answering all my skin & make-up questions! You helped me find EXACTLY what I wanted & needed. Love that you were able to send samples before I made final decisions (I didn't even know if I would like the make-up!) That moisturizer really works to control my oily spots & isn't too heavy. I've enjoyed picking out my make-up like never before because you didn't try to sell me something I didn't want. You have no idea how nice it is for me to ask questions, get your help and… — Melody G., LA.

Dear Lisa, I just wanted to say thank you for the "above and beyond" attitude you have shown me! I really can't say I have ever experienced customer service in the personal way that I have from you, and we have never even officially met. Purchasing makeup can often be trial and error and you have taken the "error" part out with all the samples you have willingly sent me. You also made the process of finding proper shades downright FUN! It's a neat experience to be able to experiment with colors… — Kerrie K., LA.

My Cart

Questions? 650-394-7234